Technology Can Impact Small Enterprises

‘An investment in knowledge pays the best interest.’ – Benjamin Franklin

We, businesses and individuals alike, rely on technology daily. Technological advances impact small businesses in various industries, ranging from laptop computers with internet access to printers, online file storage, and Web-based applications. Technology can impact small enterprises positively and negatively, depending on the goals of the company, the products used, and how well business owners and their employees adapt to the new systems.

To share and collaborate, we depend on E-mail, instant messenger, and video conferencing tools. These are valuable technological tools for small businesses because they allow them to connect instantly, share information and receive feedback.

Flexible work environments are possible. Small business owners and employees can work in the office, from home, on the road, or even across the country. In addition, technology enables businesses to remain competitive and operate more efficiently by allowing small business owners to hire talent from a larger skill pool anywhere in the world.

Instantly connect with your customers. Small business owners may communicate with their customers through e-mail, blogs, social media, and forums. Thanks to technological advancements, owners can take advantage of this immediate connection by soliciting consumer feedback and applying it to their operations.